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Do you have healthy habits?
I haven’t always believed that healthy habits are necessary for me to function. I only came to recognize the importance of healthy habits when my father was diagnosed with diabetes and subsequently cancer. It was a moment of awakening, and led me to a journey of better taking care of my health, nutrition and fitness.
Not surprisingly, I do dive into research articles about healthy habits. In a recent email article on Examine.com, it is suggested that there are two main things that stand in the way of good and healthy habits. They are what they call attachments and aversions.
From my understanding, attachments are those things that you keep doing in an unconscious cycle of behavior. Some of these behaviors are difficult to detach from. Examine.com highlighted five of the top attachments and aversions as surveyed from their email readers, revealing these ten:
Attachments
- Eating too much ultra-processed food
- Spending too much time on the internet
- Scrolling aimlessly through social media
- Looking at electronic screens late into the night
- Sitting in one position for too long
Aversions
- Avoiding a job search
- Avoiding mobility exercises
- Avoiding mindful pauses
- Not socializing enough
- Avoiding regular visits to your healthcare provider
While these seem to be particularly relevant to a generic target audience, entrepreneurs are likely to encounter other kinds of attachments because of the nature of the work. They might include:
- Anxiety over future choices, implications of actions by the government or significant clients.
- Ruminating about mounting pressure from increasing complexities within the business.
- Entertaining the idea of having to work harder in order to produce more results.
- Keeping busy without getting more or better work done.
- Having a mental haze – not being able to decide what needs to be done.
These entrepreneurial attachments can trigger attachments and avoidant behaviors as well. Think of the last time when you were anxious about a significant client. You might have felt helpless, and then lapse into consuming comfort food. Or, you might have a belief that working harder is better for you, so you end up mindlessly scrolling the internet, only to get distracted by the many tasks you need to do and be unable to complete much
Why We Stick To Bad Health Habits As Entrepreneurs

I’d like to present the psychological foundations of these bad health habits, among other dangers to look out for when scaling your business and then help you to uncover the potential solutions to detach from them.
I’m sure you agree that the way we act affects the results we wish to achieve.
However, in order to act effectively, we need to think and make decisions effectively too. If everything was all about taking action alone, it would follow that the hardest worker would achieve the best results. Unfortunately, this is not the case. We know that often, working hard is just a waste of energy if the right strategy is not implemented.
Our thinking is influenced by the sources of our learning. Depending on what and whom we listen to, we build assumptions that may or may not help with our directions for growth and scale in business. I remember a guy who spoke with me about his experience learning SEO a number of years ago. Given that he needed to execute a large number of variables and operational steps, he became very frustrated by the tedium of the work. He said that he at first thought that it was a straightforward process, where he would get unlimited traffic forever on autopilot. Well, at least that was the dream that he was sold. He did not expect that it would be so difficult to implement, and therefore, he gave up on it.
To make matters worse, whenever you are pressured at work and let it go unchecked, other kinds of things will sprout. Let’s take a look at the first issue (A): Eating too much ultra-processed food.
A. Research shows that physiological issues can drive up the consumption of ultra-processed foods.

- Sleep imbalances.
There appears to be some evidence that when there is a decrease of sleep, there is a consequent increase in ghrelin levels (a hunger hormone) that could trigger eating behaviors. While this is limited, it is extremely difficult to implement because it also depends on the nature of the diet. For example, it may be possible that those who already have a higher carbohydrate diet could be the ones who are experiencing this more so that those on a high protein diet, something that isn’t clear from scientific evidence.
What is important to note is that there is generally more support in the literature for lack of sleep causing hunger. You might want to take some action here so that you find out what works for you such as: - Blue light blockers for night;
- Barefoot walks, or walks in nature;
- Early morning exposure to sunlight;
- Magnesium glycinate intake a couple of hours before bed;
- Modest intake of melatonin before bed;
- Exercise routine;
- Wind-down routine before bed;
- Avoidance of mentally stimulating activities;
- Writing down to do’s for the next day to clear the mind of lingering concerns.
Ask yourself and reflect: on days when I have had poor sleep the night before, do I typically crave for more food? What kinds? What is my typical food intake? If I switched out my food macronutrients from carbohydrate based to others, does it make a difference? What actions keep my sleep poor? How am I experimenting in order to make my sleep a little better? - Sugar and salt sensitivity.
This is an interesting study. Apparently, those who are generally obese or overweight could end up with a low level of sensitivity to sugar and salt, leading to an increase in the consumption of these kinds of foods.In reflection, it might be helpful to fast from these foods by implementing an intermittent fasting protocol.
B. These others, (B) Spending too much time on the internet, (C) Scrolling aimlessly through social media and (D) Looking at electronic screens late into the night, and (E) Sitting in one position for too long are highly correlated with one another.
For example, sitting too long is the result of scrolling and watching the screen for a long time. There are some psychological reasons for this.

- Self-soothing behavior.
Has there been a time where you decided to get away from it all by distracting yourself? For example, you could be tired and bothered by a business decision and you decided to pig out on an ice cream buffet. I know this may not sound like a good idea in general, somehow, this helps you to feel better for a while, and might even promote clearer thinking.For me, at one time, it was binge-watching Netflix. At some other time, it was playing mindless computer games. It wasn’t long before I realized that I needed to control my schedule, or my hobbies would end up controlling me!
Psychiatrist and physician Gabor Maté suggests that our ability to manage trauma causes addictive behavior, largely due to attempts to self-soothe.
The irony is that these self-soothing behaviors generally do work until a negative outcome is relevant to your future. For instance, you could still soothe yourself by eating ice cream buffets on a weekly basis, until you realize that you’ve put on a significant amount of weight! Based on the note above, it could also be aggravated by a reduction in sugar sensitivity, leading to an increase in your intake of sugar.
Incidentally, scrolling the internet and watching the screen for long periods of time may serve as a self-soothing mechanism. I’ve found that when someone is passing time or just trying to get a distraction from a heavy load of work, this scrolling behavior does help to alleviate that pressure. However, we also know that work that is not completed fuels a vicious cycle: you have too much to do, you turn to scrolling the internet mindlessly for soothing, leading to even more work that is undone.
In examining Flow, a psychological state where one is hyper productive and experiences a somewhat euphoric sensation of productivity, we know that there one can indeed improve immersion and attention in a task and enjoy the benefits of time distortion – where a lot of time passes, but you don’t feel it. Here are some ways to detach from self-soothing
- Managing brainwaves.
As you may know, the only way to manage our nervous system is to manage our breathing. When you learn to breathe effectively (there are hundreds of different breathing methods according to yogic traditions), it does affect your brainwaves, leading to a higher level of intentionality about self-management and being able to get back into states of flow.
- Managing brainwaves.
- Adjusting emotional states.
Aside from brainwaves, many other methods can support emotional state management and regulation. One can change mental images and their quality. For example, when anxious, this state could cloud mental images and affect cognition. These will vary from individual to individual, so the idea is that shifting one’s attention to better and more resourceful memories could help to change the state from one that is limiting to one that is resourceful.I recently helped a client who was feeling like all the work that she had done at her company was for nothing after being fired. That ‘meaning connection’ in her brain created a lot of pain, as she was angry at the apparent betrayal. However, through a quick 20 minute coaching conversation with me to uncover her capabilities and her vision for the future, this anger dissipated when her perspective shifted away from focusing on the negativity of the firing to the new possibilities of her future.
Breathwork.
I am still in awe of the work that Wim Hof has done. If you don’t know him, his famous Wim Hof Method is a breathing technique that was made popular as an amazing approach to taking ice baths. It also appears to help with cognition and sleep, leading to a higher level of restfulness or alertness as it is applied appropriately by a trained practitioner.
One unspoken benefit of almost any breathwork technique is the attention to mindfulness. You can’t use these methods mindlessly! Inherent in the technique is some deliberate and intentional approach to breathe using specific rhythms and timings. The end result is that the mindful attention to this breathing in and of itself can be beneficial in releasing tension and meaning attachments.According to Viktor Frankl:
“Between stimulus and response there is a space. In that space is our power to choose our response. In our response lies our growth and our freedom.”
Some would argue that exercise following a specific routine and intensity already helps you to shift your breathing deliberately, thereby showing the connection between breathing, flow and exercise routines.
- Adjusting emotional states.
- Lack of ability to pay attention due to an ineffective system for productivity from nutrition.
Yeah, I’m sure you’ve seen a boom in SaaS related to team working and productivity such as Monday and Asana. They offer the dream of productivity. However, the software itself does not make one productive. A productive individual is one who can use the software productively! In fact, a recent CNBC article highlights the irony of productivity initiatives. It is probably time to focus on a way to productively recharge ourselves rather than to amplify only our output.
Hence, you don’t need a system for productivity. You need a system to manage your nutrition! As a self-soothing pattern, some entrepreneurs end up numbing themselves, either with heavy drinking (alcohol) or some other substance that impairs their cognition and focus rather than creating a proper system to work on their own nutrition. Unfortunately, you might have guessed it – the science of nutrition is also fairly complex… and tedious!
Here are some actions to adopt in order to shift from a haphazard nutritional protocol to a systematic one.
- Understand and act on Inflammation and the Insulin Response.
I learnt about the issues of inflammation from chiropractor turned nutrition researcher, Dr. Eric Berg. The problem with many of our foods is that they are processed or genetically modified. Cheaper vegetable oils are often used to fry food, creating a slow and steady increase in inflammation that we don’t see except after a really long time (decades). We mistake this for ageing: itchy skin, swelling, or an irritable bowel. Berg recommends that one aims to reduce this kind of inflammation through a variety of anti-inflammatory foods, such as Omega-3 fatty acids, removing sugar from the diet (which is one of the largest sources of inflammation), and turning to a higher healthy fat diet (which only comes from animals that are not fed genetically modified foods).The Insulin Response is covered by Berg as well as Dr. Jason Fung, a prominent cardiologist. He echoes Berg’s research and because he treats a number of people for diabetes. He reported that the more sugar more frequently spikes insulin in your system. And sugar comes in many forms, including “fruit juices” and frequent snacking in between meals, especially with high glycemic foods and refined carbohydrates. The more frequently it spikes, the less able the body can produce insulin to take sugar out of the system, leading to diabetes.
Both recommend a protocol of intermittent fasting and reduction of added sugars in your food or drinks, among others. The end effect is not just a healthier and sharper mind. It has an unexpected benefit of reducing body fat as well! I’d highly recommend you visit their YouTube channels for more education from these prominent researchers.
- Understand and act on Inflammation and the Insulin Response.
- Study the cycles of care to support vital organs that provide digestion, energy and sleep.
Another researcher of note is Dr. Zach Bush. His research suggests that there is a powerful effect of ensuring that our energy-generating engine, our gut, is properly lined with the right kind of and quantity of microbes.
Of course, when I first heard that energy was produced by the gut, I wasn’t quite fond of the idea myself! It meant that there were things we needed to do to manage our gut bacteria (and it ain’t drinking sugary yogurt drinks like Vitagen or Yakult). Trillions of microbes exist in perfect symbiosis inside our system. And often, we kill these beneficial bacteria when we consume antibiotics – whether intentionally or not – that are infused in our ecosystem and food. This is because glyphosate is often used as a herbicide in large scale crop dusting. Unfortunately, it also kills gut bacteria, leading to a drop in your body’s ability to generate energy.
There is evidence that suggests your gut microbes are responsible for your mental health. In that sense, having a healthy ecosystem for your gut is likely to increase your well-being too. This could be the reason why walks in nature are so refreshing – microbes are concentrated in such areas and can lead to a much higher ingestion of them into your system, replenishing it and your ability to eliminate your brain fog and lack of focus. In that sense, the most powerful organ in your body could well be your gut!
- Study the cycles of care to support vital organs that provide digestion, energy and sleep.
C. When I thought about why job hunts, medical checkups and social contact are often avoided, I suspected that they are somehow interconnected with some perception of tedium. I’m sure you recognize the inconvenience of having to schedule and sit through a medical examination. Have you tried to organize a gathering with 6 other classmates and get frustrated by the near impossibility in finding a common slot for everyone?

Here’s what I think:
- Perspective.
Avoiding tedium (like a health checkup and other similar processes) are often likely caused or worsened by a deeply ingrained belief. Such beliefs produce a biased perspective. Until new information is presented, one will not be able to see a perspective that works that is counter to the original belief. We call this kind of information a counterexample.
Speaking to many entrepreneurs as a coach, I’ve realized this pattern. In our entrepreneurship mentoring sessions, a number of them need a properly structured conversation in order to really think around the issue that they face. Without a well-trained coach, they are likely to arrive at premature or incorrect conclusions about the problem.
Recently, I had a conversation with an entrepreneur who faced problems with scaling his impact. He was fixated by the need to get investors into the business, but the problem was that his business did not have proper systems to generate leads in the first place. Why would anyone want to invest in such a business? Eventually, in spite of the fact that I knew he needed coaching, he was unable to see past his own decision-making blindspot.
Hopefully, though, you seek out coaches and mentors who can provide solid and practical perspective for your business, so that you don’t end up in the vicious cycle of buying into your own blindspots, getting brain fog, and getting overwhelmed. - The Right Network.
The way I see it, building a strong social network is awesome because it helps you to move about and deal with this perspective issue (G, I). In a paper I recently examined for entrepreneurial leadership, it appears that when you seek out friends, they may not necessarily be the one who provides perspective in your area of expertise. Rather, they provide the much needed stress relief that reduces the feeling of being stuck in the first place. That is… if they are good for you.
This is the singular, most important reason why you ought to join curated masterminds, especially those who are clearly connected with your own personal mission of growth and development.
Conclusion
I’m hoping that this article will serve more entrepreneurs. Hardworking as we all might be, we can’t use it as the only strategy moving forward. Healthy habits are going to be part of the journey, including what we think, how we breathe, how we sleep and what we ingest in our bodies. The internet has propagated this information with abundance. So, there might be some reading to do. However, as I like to say, while it is tedious, it is not mysterious. There are clear protocols and practices you can take back. Commitment to act and perform in this journey to build your true wealth will be the singular most important reason why you have the resilience and perseverance to scale – by understanding how to strengthen and renew your health.
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