Not a lot of “business coaches” have the track record to back up their claims. 
Here at Super Scaling, we walk the talk.

Fancy titles aside: “business mentor”, “life coach”, and whatnot. I am none of these things. I’m just a regular guy who worked my ass off to reach $30 million the hard way.
17 freakin’ years of trial-and-error. Yup. That’s how long it took me. I thought: there has to be another way. So I sat down and poured my heart, soul, and everything that I learned into this book.

So that you won’t have to take 17 years to scale up.


Singapore's #1 Hosting Provider

35, 000



1. Growth mindset ≠ Scaling Mindset

Scaling is a whole new different ballgame. The mindset that brought you to 6-7 figures will not get you to 8-9 figures. This book will help you embrace the much needed mindset shift + apply step-by-step solutions found in the book to scale up your business faster than ever.

2. Scaling your business ≠ More workload

Scaling your business to 10x more revenue doesn’t have to mean 10x more workload!

This book will teach you how to work smarter, instead of harder through setting up systems for your business that work like a well-oiled machine in the background…

So you can finally focus on the things that drive revenue.

3. Feeling busy ≠ Meaningful work

Running a profitable business has sooo many moving parts. You could work on any one of those parts and feel busy AF. That doesn’t automatically mean your business will scale. Scaling requires laser-focus and working on the right things.

This book will serve as a guide to help you prioritize the right tasks to set you up for success.

This book is an essential
manual to understand how to scale.

Ho Kwon Ping
Founder and Executive Chairman of Banyan Tree Holdings

Can’t stand filler or fluff?
You can count on me to be straight up.

I’m a simple man. And I’ve written this book in a simple manner too.

What you’re going to get are actionable strategies you can use right this second.

This is the stuff that’s been working, now and forever.

Because all that I talk about are fundamental business concepts.

Things that apply to any business in any industry.

And no… book isn’t just a sales pitch for a product I have to sell.

Nope, it’s not a lead generation tool either.

You’re going to get 17 long-ass years worth of hard-earned knowledge and lessons.

My only request is for you to take action and apply the powerful things you’ll learn from the book.

Buckle up, because as soon as you finish reading that final page, your success will be coming at you in full-speed, from all directions.

Don’t take my word for it. Here’s what they’ve been saying:

“Alvin’s strengths are in turning businesses into systems.
This book is full of practical lessons that will always be applicable to any kind of business.”
Michael Lin
Auston Institute
“Most entrepreneurs aren’t owners
of their businesses; instead, they are slaves of their businesses.
Alvin shows you how to break free of this once and for all."
Rio Lim
Entrepreneur and Investor
I have a gift for you.
I’m not kidding when I say this book is jam-packed with the real-life strategies and lessons that I used to scale up my business to $30 million.

But hey, if you’ve come this far… we’re practically friends already. Here’s a FREE CHAPTER!
Spoiler Alert:
Here's What You'll Learn From The Book
Module 1: Evolve

Mindset is everything. What you believe in and what you think translates into what you do in the real world. That’s why so many people talk about mindset being the real secret behind success.

Module 2: Envision

The key to achieving success is first of all knowing how it looks like. If you don’t even know what success means to you, then how do you know what road takes you there?

Module 3: Empower

Having the right people on your team will make or break your business, so you cannot afford to make mistakes. The wrong hire will set you back months or even years and cause you significant wasted time and effort.

Module 4: Engage

The customer determines the success of your business. How you handle your customer from the start till the end of his journey directly translates into how well your business will perform.

Module 5: Execute

Transitioning from a “growth” business to a “scale” business depends on these two things: systems and efficiency. That’s how to join the big boys and ensure that you aren’t dying with the workload that your business demands of.

Let me introduce myself.

At the age of 33, I sold my internet business for $30 million.

I founded Vodien when I was 17 and scaled it from $0 to Singapore’s number one hosting provider with 35,000 clients and a team of 150.

Behind that success was a ton of precise and powerful processes, systems, training, thinking, templates and methods – all of which I built painstakingly from scratch.

My passion in business and in developing a community of like-minded entrepreneurs led me to author my first book Super Scaling, mentor serious entrepreneurs in my coaching programme and now, the launch of Super Scaling X.

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I’m guessing you created your business because you wanted to solve real-world problems, and in the process have wealth and freedom.

However, as entrepreneurs, achieving all of them can be an elusive goal.

I felt like I was grasping at straws when I was scaling up my business too. I was hustling with pure grit until I was frustrated and burnt out. Thankfully, I managed to figure out a way that is much simpler and better.

The journey of an entrepreneur is often filled with doubt and confusion. It is never having not enough to do, but instead having too much to do, and not knowing what to focus on.

I created this book so that you can finally scale up your business and get to 7-figures fast.

In this book, you’ll learn:

  • What entrepreneurs need to focus on in order to scale up properly
  • How to incorporate systems that free up your time and effort
  • What sequence to do things in so that you don’t waste time spinning your wheels
  • How to recruit and retain A-star players on your team
  • How to save dozens of hours of time per week

Dive in, learn from the lessons, and most importantly, take action. You can turn your business into a highly systemised machine that will finally give you the wealth and freedom that you want.

Inside the Super Scaling Book

The book is jam-packed with the real-life strategies and lessons that I’ve personally experienced and used to scale up my business to $30 million. Check out just some of the lessons that I’ve randomly picked out:

  • Why you can’t and shouldn’t jump into scaling mode. Pg.14
  • The secret to having massive, oversized results and why you have been having trouble so far. Pg.29
  • What is the first step to creating a high-performance team. Pg.41
  • What are the ways to combat and overcome the Curse of Knowledge. Pg.52
  • How to create the kind of vision that strikes at the emotions of your team members. Pg.78
  • How to infuse the business with the DNA of the founder. Pg.101
  • The kind of people whom you should absolutely not make any concessions for on your team because it will bring your business backwards instead of forwards. Pg.106
  • The things that can add value to your customers so that they become raving fans. Pg.116
  • Learn about the mistakes that entrepreneurs make in developing effective marketing channels and how to avoid them. Pg.122
  • Understanding the core fundamentals for your business to thrive. Pg.127
  • How to develop effective communication systems so that performance can be increased throughout your business. Pg.136
  • How this one framework allows you to systematically increase efficiency. Pg.144
  • The two essential components that you need to understand before you can scale up your business. Pg.145
  • What is a system and how to create an effective system for your business. Pg.170
  • The secret method that successful entrepreneurs use to speed up the growth of their company, and how you can make use of it too. Pg.171

I’m a simple man. And I’ve written this book in a simple manner too.

I hate filler or fluff, so you won’t get it here.

What you’re going to get are actionable strategies you can use IMMEDIATELY to SUPER SCALE your business.

You might not even want to spend any more on advertising.

And I’ll explain why in the book.

This is the stuff that’s working, now and forever. Because all that I talk about are fundamental business concepts.

Things that apply to any business in any industry.

This book isn’t just a sales pitch for a product I have to sell.

And it’s not a lead generation tool.

You’re going to get all my knowledge and lessons. And I hope you’re ready, because your business is going to change.

Real Testimonial from Book Readers


Alvin’s strengths are clearly in turning businesses into systems. This book is full of practical lessons that will always be applicable to any kind of business.

Michael Lin Auston Institute

This is the step-by-step manual to scaling up businesses that entrepreneurs need to read in order to prevent making costly mistakes and wasted time.

Willie Lee Big 3 Media

Most entrepreneurs aren’t owners of their businesses; instead they are slaves to their businesses. Alvin shows you how to break free of this once and for all.

Rio Lim Entrepreneur and Investor

    The time and money savings you can learn from this book is astounding. Alvin Poh has held nothing back in sharing the secrets of success in his entrepreneurship journey. The frameworks distilled within this book are timeless and will aid you well in your own business.

    Alvin Huang Truegenics

    If you’re looking to scale your business through a systematic and logical approach, Alvin has written the perfect book for it. These are te lessons from the business he exited, which he started without needing external funding.”

    Yiping Goh Quest Ventures

    We always hear about new marketing strategies. However, this book is refreshing because it talks about the real topics that aren’t covered enough— systems, processes, operations, building and growing a team, and execution.

    Hong Ting Wong 2359 Media

      I’ve found Alvin’s book to be essential for entrepreneurs who are looking to scale up their businesses. If you want to get your business to the next level, you need to read this book now.

      Eric Feng Social Media Strategist and Global Speaker

      Alvin has put together a collection of the most practical steps that you can immediately take action on to increase your business value, revenue, and customers.

      Alan Phua Alchemy Foodtech
        A little about myself

        About Alvin Poh

        At the age of 33 years old, Alvin Poh sold his Internet business for $30 million.

        This was the business that he scaled up from $0 all the way to Singapore’s #1 hosting provider with 35,000 clients and a team of 150 before the 8-figure exit.

        Alvin spent the next few years traveling the world, exploring new hobbies like snowboarding, kite-surfing and many more.

        In 2020, he returned to Singapore and developed the 5E Scale Engine, which was the framework he used to scale up his business. Using that, he coaches entrepreneurs, just like himself, on how to Super Scale their businesses so that they can achieve breakthrough profits and find time freedom.

        Book Reviews

        If you want to save time instead of figuring out solutions by yourself, I recommend Alvin's program because you learn from someone experienced.

        Vincent Yueh Acre Capital

        If you really want to scale up your business and want to systemize your processes, Alvin is the person to go to.

        Shawn Josiah Perpetual Income 365

        Alvin will help you scale up your business by telling you the truth and pointing out what is really wrong for your business. I highly recommend any entrepreneur to sign up for his program.

        John Yeo Learning Out Of The Box

          Alvin gives clarity, depth and perspective with his advice. If you are sitting on the fence, I would say hesitate no more, and sign up for his coaching program today.

          Mike Yap Client Volt

          Alvin's Tribe really helps because that's where you get real transformation. If you are serious about wanting to scale your business to 7/8-figures and beyond, join the Tribe. I look forward to seeing you in there.

          Daniel Lai Five Star Seller Academy

          Alvin has helped us by sharing his advice and methodology. I really recommend this to anyone who is looking for a breakthrough in your business.

          Leslie Chong WhizBuilders

            The Tribe constantly pushes us to become the best versions of ourselves. I will continue to recommend this to anyone who is in the right stage of growth, and willing and excited to take it to the next level.

            Amanda Zhong AOS Bath

            Joining the Super Scaling Tribe is one of the best investments I've made. Alvin gave me a framework which is very useful and now I have greater confidence to lead a team to success.

            Jasmine Kang Skinlycious